The power of scale. The art of connection.

A global exhibition for the elite of the MICE industry coming to Abu Dhabi.

Exclusively designed for the "MICE 1,000" - a curated group of the most senior, influential decision-makers in the global MICE industry - M&I Expo prioritises quality over quantity.

Why? Because high footfall doesn’t always equal high-value leads. At M&I Expo, we prioritise productivity over crowd numbers, providing MICE professionals with guaranteed meetings and an experience that brings definitive value.

Two delegates in conversation at an M&I meeting table

M&I is renowned for transforming the way the MICE industry meets. In partnership with Abu Dhabi, M&I Expo is a world-class exhibition that marks a bold step towards shaping the future of MICE events.

Who will attend

Event agencies, corporate planners, independent planners & association planners

10%The Americas

65%UK & Europe

25%Middle East & Asia

Event programme

A three-day programme incorporating one-to-one pre-scheduled meetings, hosted lunches, and evening socials, bringing you maximum opportunities to connect and foster valuable partnerships.

Sunday 4 April

Arrivals

Monday 5 April

09:30: M&I Expo opens
10:00 – 16:10: Curated meeting programme
11:00 – 11:40: Optional education content
12:40 – 13:40: Hosted lunch
14:40 – 15:10: Optional education content
16:00 – 17:30: Networking social / cocktail

Tuesday 6 April

09:30: M&I Expo opens
10:00 – 16:10: Curated meetings programme
11:00 – 11:40: Optional education content
12:40 – 13:40: Hosted lunch
14:40 – 15:10: Optional education content
17:00: Buyer Property Showcases

Wednesday 7 April

09:30: M&I Expo opens
10:00 – 16:10: Curated meetings programme
11:00 – 11:40: Optional education content
12:40 – 13:40: Hosted lunch
14:40 – 15:10: Optional education content
18:30 - 23:30: Farewell dinner

Thursday 8 April

Departures

A word from our partner

Abu Dhabi Convention & Exhibition Bureau

“Hosting the M&I Expo in Abu Dhabi reinforces the emirate’s strength and sustained growth as a premier destination for business events and incentive travel. Our latest achievement reflects our strategic commitment to building a world-class MICE ecosystem offering cutting-edge event venues and exceptional hospitality rooted in our core cultural values. With iconic venues such as Qasr Al Watan and Yas Marina Circuit, complemented by Abu Dhabi’s diverse leisure attractions such as the newly opened teamLab Phenomena, we are confident this event will showcase the very best of what our destination has to offer.”

Discover our partner

Mubarak Al Shamsi

Director of Abu Dhabi Convention & Exhibition Bureau

Hear from our community

“With over 50 Marriott hotels representing 30 distinct brands, we’re coming together in one central hub at the show—making it easy for customers to connect with us and explore our full offering. M&I is the perfect platform to showcase our diverse portfolio and highlight our Marriott Bonvoy Events programmes.”